SERVICE…QUALITY…PRICING
This entry was posted on 3/4/2007 7:24 PM and is filed under Changing Times.
So how do you really stand out in a crowd???
I am so sick and tired of hearing Entrepreneurs tell me that they have better service, quality, and pricing. If these small minded business people (I use the term loosely) wake up and look around they will see that it is usually just the opposite.
Why can’t small business people tell me specifically why they are better, why I should use them and how they will make my life easier? That’s what I want to know, exactly what’s in it for me. Sound selfish, well it is! It’s my hard earned money that I am spending and as the economy gets tougher I will get even more selfish.
The web is a great way for corporate America to create a world that questions the Entrepreneur and believes corporate America. The web gives access to a wide variety of information, pricing and buying alternatives. The integration of the web with brick and mortar retailers is what has caused the end to many Entrepreneurs. We know that corporate America operates on a quarter by quarter basis due to stock market demands, but this does not mean that the small business person should be consumed by profit as well.
We can’t blame corporate America for the past woes and the potential future demise of the small business person. It is the greed of small business people that has brought their woes upon them and has the potential to destroy a way of life that made America great. It is greed that stops the small business person from giving their customers a better value because it will hurt profits. It is greed that stops the small business person from paying their employees more so they can pay their bills. It is greed that stops the small business person from supporting local charities, schools and religious organizations. It is greed and the desire to have more things that will be the end of the small business person.
There seems to be hope. True Entrepreneurs are beginning to realize that the pursuit of making more profit is not the path to happiness. I have seen more and more Entrepreneurs entering markets that understand that the only way to stand out is to put the customer first. Entrepreneurs that are not only worried about making money. Entrepreneurs that know what makes them different and they let us know it.
Not just because I write this column, but because I have seen how the staff at Mybizuniverse.com operate that I can say that this organization is truly concerned about it readers…local South Florida Entrepreneurs! Sure they want to make money, however they don’t want to do it at the expense of its readerships ability to have access to practical, affordable, effective solutions.
This column is a blog, so enter your comments and lets discuss what our readers are finding out there.